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Liberty: The state of being free within society from oppressive restrictions imposed by authority on one’s way of life, behavior, or political views.

Freedom: The power or right to act, speak, or think as one wants without hindrance or restraint.

Svoboda: The unification of Liberty with Freedom.

Svaboda: Svoboda actualized.

Svaboda, a unique American twist on the Slavic word, Svoboda, meaning Liberty and Freedom in its truest form. Why Svaboda? To someone who does not see a correlation, the answer is short and sweet – what is liberty, if not that. Svaboda, because otherwise it is not Svoboda.  Independent in itself.

With so many countries in the world suffering and struggling against the oppressors, it is a great privilege to have the liberty and freedom that we have today. Being able to spread it through our apparel and designs makes me ever more humble. We strive to make Svaboda Apparel a global icon, which stands for nothing less than Liberty itself, and promotes the desire to achieve the inevitable.



    In the beginning there was an idea, driven by inspiration, and actualized through the perseverance of making this idea a reality. Svaboda Apparel is proud to be the first apparel company, transcending all borders and cultures, defining the most prized

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The idea for this column was to share the joy I have with giving back for everything that was given to me. I believe being grateful creates such an emotionally inspiring and encouraging electric atmosphere around one’s ch’i, that inevitably compels that individual to reach out and help those that are in need.

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Even before we created a name for this column, the idea for the content was already there. As a matter of fact it was my dream to have such a column many years before. Now it is my great pleasure to introduce this compilation of inspirational quotes that I gather in regards to Liberty, Freedom, and naturally, Style and Fashion. I give you the “Else” column.

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